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Sony and Weekly Shonen Jump team up for ‘Jump MV’ series featuring Naruto and Gintama

Posted on May 26, 2023May 25, 2023 by CharlotteM

Sony Music Japan and Weekly Shonen Jump have embarked on an exciting collaborative venture called ‘Jump MV’ that celebrates the profound connection between anime and music. This promotional campaign serves as a tribute to the enduring partnership between the two companies, which has given rise to numerous anime adaptations of popular manga series featured within the pages of Weekly Shonen Jump.

At the heart of this campaign lies a captivating series of music videos titled ‘Jump MV,’ where original motion comic animation from the manga is seamlessly blended with music from renowned artists under the management of Sony Music Entertainment Japan. This creative fusion of manga visuals and music promises an unparalleled and exhilarating experience for fans of both genres.

The inaugural videos of the ‘Jump MV’ series feature two iconic manga series that have captured the hearts of fans worldwide: Naruto and Gintama. The Naruto video is accompanied by the song ‘Haruka Kanata’ performed by Asian Kung-Fu Generation, a celebrated Japanese rock band that has contributed several tracks to the Naruto anime. Widely recognized as one of the most iconic anime theme songs of all time, ‘Haruka Kanata’ originally served as the second opening theme for the Naruto anime in Japan.

On the other hand, the Gintama video showcases the song ‘Shura’ by DOES, a Japanese rock band renowned for their energetic performances and unique musical style. ‘Shura’ previously served as the fifth ending theme for the Gintama anime, perfectly capturing the essence and vivacity of the series.

The ‘Jump MV’ series is just the beginning of what promises to be an enthralling and innovative promotional campaign between Sony Music Entertainment Japan and Weekly Shonen Jump. The intention is to continue producing more music videos in the future, featuring other popular anime adaptations from the magazine.

The combination of original motion comic animation and music from some of Japan’s most celebrated artists makes the ‘Jump MV’ series an absolute must-watch for anime and manga enthusiasts. Whether you’re a devoted Naruto fan, a passionate follower of Gintama, or simply an avid lover of anime in general, the ‘Jump MV’ series guarantees an electrifying and unforgettable experience that will leave a lasting impression.

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