In light of recent trends involving the removal of original content from streaming platforms and the consolidation of media libraries for the sake of tax incentives, the significance of physical releases for streaming-originated content has never been more apparent. The streaming era, once marked by the availability of vast digital libraries at our fingertips, has evolved into a landscape characterized by cutbacks, content removals, and corporate reshuffling. Amid these transformations, the importance of offering audiences a legitimate path to access their favorite series and films cannot be overstated.
Disney, a major player in the streaming arena with its Disney+ platform, seems to have finally recognized the value of physical media releases for its original series. This shift in strategy comes after Disney+ removed a significant amount of its original content, leaving viewers without legal access to certain shows and movies. While digital streaming has undeniably revolutionized the entertainment industry, it has also exposed some vulnerabilities, such as the fleeting availability of content due to licensing agreements and corporate strategies.
In a recent announcement, Disney revealed its plans to release Collector’s Edition 4K UHD and Blu-ray versions of several major original series from the Marvel and Star Wars universes. These releases will include Steelbook packaging, collectible concept art cards, and previously unseen bonus features. Notably, each title will have its own Blu-ray Steelbook with new box art, designed by the popular artist Attila Szarka, making them cohesive and collectible additions for fans.
The series slated for physical releases are Marvel Studios’ Loki: The Complete First Season and Marvel Studios’ WandaVision: The Complete Series. Loki’s release is scheduled for September 26, 2023, while WandaVision will follow on November 28, 2023. Both titles will be available for pre-order starting on August 28, 2023.
These physical releases serve as a remedy for viewers who may have missed out on these series during their streaming availability. It also addresses concerns related to content removal and demonstrates a commitment to ensuring that audiences have lasting access to the shows they love. Additionally, the inclusion of exclusive bonus features and collectible items adds further value to these physical releases.
One example of the bonus content accompanying Loki’s physical release includes a behind-the-scenes exploration of the series’ set, featuring insights from Production Designer Kasra Farahani and star Tom Hiddleston. Viewers can also delve into the inner workings of the TVA timeline through Miss Minutes’ orientation video, enjoy outtakes from the set in a gag reel, and discover deleted scenes that provide additional context to the story. The release even offers a sneak peek into the highly anticipated Season 2 of Loki. These features offer fans a deeper and more immersive experience with the series.
It’s worth noting that Disney’s decision to release these series in physical formats is a response to changing dynamics in the streaming industry. Streaming platforms, including Disney+, have been altering their content libraries to maximize tax benefits and streamline their offerings. Disney, in particular, faced scrutiny for collaborating with collectors’ media company Manta Labs on a “physical release” of WandaVision that did not actually include the series itself, leading to confusion and disappointment among fans.
In a landscape where streaming has become the primary mode of content consumption, these physical releases serve as a step towards ensuring that viewers retain some level of ownership and accessibility to the media they pay for. While they may not be a perfect solution, they represent progress in safeguarding the interests of audiences who seek to enjoy their favorite shows beyond the confines of ever-changing streaming libraries.
The release dates for these physical editions are as follows: Loki season 1 on September 26, 2023, WandaVision on November 28, 2023, and The Mandalorian seasons 1 and 2 on December 12, 2023. This move by Disney hints at a broader shift within the industry, one that acknowledges the importance of offering viewers a legal and lasting way to access and enjoy their favorite content.
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