DC’s ambitious attempt to rival Marvel’s success comes crashing down as the DC Extended Universe faces its demise. The once-promising franchise, highlighted by the release of “Blue Beetle,” is now fading away. This downfall begs the question: how did this interconnected superhero world collapse, and what can Hollywood learn from it?
The story begins in 2012 when Marvel revolutionized cinema with “The Avengers,” demonstrating the power of interconnected superhero stories. While Marvel thrived, DC struggled to match this success. Despite the relative success of “Man of Steel,” DC rushed into creating its own cinematic universe, starting with the divisive “Batman v Superman: Dawn of Justice.” Critics panned the film, citing rushed storytelling and overstuffed plots. Subsequent releases like “Suicide Squad” faced similar criticism, leading to a series of reshoots and reworks.
Even the highly anticipated “Justice League” failed to reignite interest, leading to further restructuring within DC’s leadership. Walter Hamada took over, emphasizing standalone stories rather than interconnected narratives. This shift led to a mixed bag of critical reception and box office returns for films like “Aquaman,” “Shazam!,” and “Birds of Prey.”
Following Warner Bros.’ merger with Discovery, a reset was promised, and James Gunn was appointed to lead the newly formed DC Studios. Gunn’s vision marked the end of the DC Extended Universe era, opting for a more cohesive approach to storytelling. However, the remaining DCEU films, including “The Flash,” struggled to find success, signaling the franchise’s quiet end.
In retrospect, the DC Extended Universe serves as a cautionary tale, highlighting the perils of rushing into a cinematic universe without careful planning. It underscores the importance of patience and strategic storytelling in building a successful franchise.
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Poison Ivy, Commissioner Gordon, Rorschach, Ozymandias, Nite Owl